Imagine something likeable that you haven’t seen yet.
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Osamu Tezuka
Disinfectant× Manga
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Attack on Titan
Japanese Sake× Anime
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“Rurouni Kenshin”
Beer× Comics
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Ultra Umeshu
Tsuburaya Productions× Plum Wine
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Cloud Umeshu
Chaykov× Plum Wine
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Tsukimi with Little Thunder
Little Thunder× Sake
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Ghost in the Shell
Ghost in the Shell× Shochu
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Disinfectant× Manga
Osamu Tezuka
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Black Jack 66/B.J Model
66% alcohol by volume, 500ml
This cool model is based on B. J.'s signature black color. The reverse side features a comic panel design that can be enjoyed from 360 degrees.
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Black Jack 66/Pinoko Model
66% alcohol by volume, 500ml
A solid-pink design filled with Pinoko's cuteness. Pinoko's world is also on full display on the back!
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Black Jack 66/B.J & Pinoko Model
66% alcohol by volume, 500ml
A heartwarming model of the two of them side by side. Pinoko’s signature “Acchonburike” on the reverse side cheers you up!
Stores
Retail store
Tokyu Hands Tokyu Hands store list Takarazuka City Tezuka Osamu Memorial Hall Web site Online shop
NEW x NEW Online shop Online shop Den-en Shuzo Rakuten store Online shop Den-en Shuzo amazon store Online shop 
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Japanese Sake× Anime
Attack on Titan
The new age of Japanese sake has evolved greatly in recent years. And then there's the legendary anime work that represents the modern age, “Attack on Titan.” Two completely different cultures. Two completely different communities. If we could fuse them together, we might be able to create new value.
It was an adventure, and a responsible project that took on two different cultures and communities.
The sake was produced by Kikunosato Shuzo, a brewery that brews sake for a new age.
More than 100 anime materials were used in this project, and several designers who are enthusiasts of "Attack on Titan" were brought together and spent more than five months on the design.-
Daina—Beyond the Wall, Eren Model
720ml Junmai Ginjo (Gohyakumangoku)
The taste is pure and straightforward, like Eren’s heart. Sharp and crisp.
Stores [Daina] dealership・NEWxNEW Online shop Release 2020/11/16 Manufacturer Kikunosato Shuzo Co.,Ltd Planning NEW × NEW/Jem Industries Corp. -
Daina—Beyond the Wall, Mikasa Model
720ml Junmai Ginjo (Yume-Sasara)
A gentle taste like Mikasa, who keeps protecting Eren. Refreshing melon-like sweetness.
Stores [Daina] dealership・NEWxNEW Online shop Release 2020/12/21 -
Daina—Beyond the Wall, Levi Model
720ml Junmai Ginjo (Yamadanishiki)
Levi, the "strongest of the human race," has the rich taste of Yamadanishiki rice, the king of sake rice.
Stores [Daina] dealership・NEWxNEW Online shop Release 2021/2/22 -
Dina—Beyond the Wall, Titan Model
720ml Junmai Ginjo (Yamadanishiki) Low Alcohol
Like the titans, it is rich in character and delivers a variety of lingering flavors.
Stores NEWxNEW Online shop only Release 2021/4/27
Online shop
NEW x NEW Online shop >Online shop< “Attack on Titan” x SAKE
INTRODUCTION
NEW x NEW is a new project team established in May 2020 by Jem Industries Corp. Our purpose is to create a new value from two cultures: alcohol culture x anime (manga) culture. In November 2020 we released a new sake brand in collaboration with Attack on Titan with the theme “Beyond the Wall". People worldwide are facing a wall of COVID19 in 2020 and we hope that these items will give courage to the fans of Attack on Titan across the globe as they enjoy this sake in their homes. Four Japanese designers and enthusiasts of Attack on Titan collaborated on this project and have created this set over five months. In total, more than 100 animation scenes have been incorporated into the design and you can enjoy the story of these three characters, Eren, Mikasa and Levi. The ingredients and the taste are also unique. The first character is Eren, brewed with Gohyakumangoku rice; the second is Mikasa, using Yumesasara; the third is Levi, using Yamada Nishiki; the fourth is a special release Titan Model edition also using Yamada Nishiki but with a lower abv. These Sake are produced by Kikunosato Brewery in Tochigi, Japan, known by the brand name Daina (Dina).
Distributors Worldwide
Taiwan (from JAN. 2021) 玖侍国際貿易 website (facebook) Hong Kong (from end JAN. 2021) city'super website (store info.) Australia (from SUMMER 2021) Real McCoy Whisky Merchants Pty. Ltd.
TEL: (AUS) 1300-944-759
email: sales@realmccoy.com.auFrance (from SUMMER 2021) Will be announced soon If you are an importer or wholesaler of alcoholic beverages and wish to be the official distributor of "Attack on Titan" sake for your region, please contact us.
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Beer× Comics
“Rurouni Kenshin”
From a local beer brewery in Niigata, the hometown of Mr. Watsuki, the author of "Rurouni Kenshin" comes "RED X," a beer dyed red just like Kenshin.
This premium craft beer expresses the personalities of the four characters: RED X for Himura Kenshin, BLACK for Saito Hajime, IPA for Shishio Makoto, and Weizen for Yukishiro Enishi. Available in limited quantities.
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Kenshin RED X
4.5% alcohol by volume, 310ml
Himura Kenshin Model/Uses RedX, a rare malt that turns the wort red
Ingredients Malted barley, hops
＊No artificial colorants, flavors, stabilizers, or preservatives
[Secondary fermentation in the bottle] Carbonated by the power of yeastStores NEWxNEW Online shop Release 2021/4/20 Manufacturer Niigata Beer Breweries, Co., Ltd. Planning NEW × NEW/Jem Industries Corp. Copyright Nobuhiro Watsuki/Shueisha Inc. Design BARTHDAY WORKS / lovelovix / Kawamatsu -
GATOTSU BLACK
4.5% alcohol by volume, 310ml
Saito Hajime Model/A black beer for adults with an air of danger around them
Ingredients Malted barley, hops
＊No artificial colorants, flavors, stabilizers, or preservatives.Stores NEWxNEW Online shop -
Infinity Blade—Evil Charisma IPA
6.0% alcohol by volume, 310ml
Shishio Makoto Model/IPA beer born in the land of scorching heat once upon a time
Ingredients Malted barley, hops
＊No artificial colorants, flavors, stabilizers, or preservatives
[Brewed in the bottle] Japan's first! Carbonated by the power of yeast
[Unpasteurized treatment]Stores NEWxNEW Online shop -
Enishi White
4.5% alcohol by volume, 310ml
Yukishiro Enishi Model/Refreshing "white" beer flavor
Ingredients Wheat malt, barley malt, hops
＊No artificial colorants, flavors, stabilizers, or preservatives
[Brewed in the bottle] Japan's first! Carbonated by the power of yeastStores NEWxNEW Online shop -
Rurouni Kenshin Beer Gift Set
310ml x 5 bottles + gift box + 1 sticker
Stickers to choose from: Kenshin#1/Saito/Shishio/Enishi/Kenshin#2
Stores NEWxNEW Online shop
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Tsuburaya Productions× Plum Wine
Ultra Umeshu
Suddenly inaugurated as the Ultra Umeshu (Plum Wine) Ambassador in 2021!
PIGMON will introduce the taste of umeshu to the world!
PIGMON worked hard today to promote UMESHU ( plum wine ).
Thank you for your hard work.Half a century has passed since he first encountered UMESHU ( plum wine ) on Earth. PIGMON has become an Ultra Umeshu Ambassador and is working hard to promote umeshu.
Two types of Ultra Umeshu
— Blue Sky —
…Refreshing plum wine made from fresh green plums.— Twilight Tokyo Tower —
…Plum wine made with lots of ripe plums.-
Ultra Umeshu—Blue Sky—
500ml, 12% alcohol by volume
Includes gift box and coasterIt is characterized by a moderate sweetness and a green-tea-like aftertaste. It is aged for a long time and has a rounded taste with less alcoholic content. Recommended to drink on the rocks.
Ingredients Fresh green plums (grown in Nara Prefecture), authentic shochu, sugar, brewing alcohol
＊No artificial colorants, flavors, or artificial preservativesStores NEWxNEW Online shop
Ultraman Shopping Street「EDOYA」
In front of Akihabara station 「THE AKIBA」Release 2021/7/10 Manufacturer Yagi Shuzo Co., Ltd. Planning NEW × NEW / Jem Industries Corp. Copyright (c)Tsuburaya Productions Co., Ltd. -
Ultra Umeshu—Twilight Tokyo Tower—
500ml, 10% alcohol by volume
Includes gift box and coasterThis plum wine is made with lavish amounts of fully ripe plums. The bottom of the bottle is full of plum fruit, so shake it gently before pouring. We recommend drinking it on the rocks. It is easy to drink, so be careful not to drink too much!
Ingredients Ume plums (grown in Nara Prefecture), authentic shochu, brewing alcohol, sugar, ripe plum pulp (grown in Wakayama Prefecture).
＊No artificial colorants, flavors, or artificial preservativesStores NEWxNEW Online shop
Tokyo Tower 3F「GALAXY」
Ultraman Shopping Street「EDOYA」
In front of Akihabara station 「THE AKIBA」Manufacturer Yagi Shuzo Co., Ltd. Copyright (c)Tsuburaya Productions Co., Ltd., TOKYO TOWER
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Chaykov× Plum Wine
Cloud Umeshu
[ In the Blue Sky / In the Twilight]Chasing the ideal of UMESHU (plum wine). #CloudUmeshu
Umeshu being loved by both alcohol lovers and people who are not used to drinking alcohol.
A visual that no one has ever seen before.
We pursued such an ideal in our "plum wine that reaches for the clouds.”
Two types of [CLOUD UMESHU]
— In the Blue Sky —
…Refreshing plum wine made from fresh green plums.— In the Twilight —
…Plum wine made with lots of ripe plums.-
CLOUD UMESHU
— In the Blue Sky —500ml, 12% alcohol by volume
Includes gift box and coasterWe believe in the taste of fresh green plums from Nara Prefecture, so we matured the plums for a long time without adding any extra ingredients and created a refreshing plum wine that can be drunk easily on the rocks.
Ingredients Ume plums (grown in Nara Prefecture), authentic shochu, sugar, brewing alcohol.
＊No artificial colorants, flavors, or artificial preservativesStores NEWxNEW Online store Manufacturer Yagi Shuzo Co., Ltd. Planning NEWｘNEW / Jem Industries Corp. Illustration Chaykov -
CLOUD UMESHU
— In the Twilight —500ml, 10% alcohol by volume
We carefully unraveled the fully ripe plums from Wakayama and squeezed out the liquid as fully as possible until it became soft and tart, resulting in a surprisingly delicious plum wine.
Ingredients Ume plums (grown in Nara Prefecture), authentic shochu, brewing alcohol
sugar, ripe plum pulp (grown in Wakayama Prefecture).
＊No artificial colorants, flavors, or artificial preservativesStores NEWxNEW Online store
Tokyo Tower 3F「GALAXY」Manufacturer Yagi Shuzo Co., Ltd. Copyright TOKYO TOWER
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Little Thunder× Sake
Tsukimi with Little Thunder
Under a single moon, a cup is exchanged to visit olden times.
Tonight, under a single moon, Japan and Hong Kong will share a cup.
Its delicate and complex taste shakes our hearts and takes us back to the original landscape of a faraway day.
2021 Autumn version to be released simultaneously in Japan and Hong Kong
Limited to 600 bottles worldwide
Original drawing by Little Thunder
SNS ... #Tsukimi Little Thunder, #Little Thunder in Hong Kong, #TsukimiHK-
Tsukimi with Little Thunder
720ml, 16% alcohol by volume
Includes gift boxWith the full cooperation of Maruishi Jozo, a popular sake brewery, a delicate and complex Junmai Daiginjo was created using Omachi rice.
Ingredients Rice (domestic), rice malt (domestic rice)
Junmai Daiginjo using 100% Omachi riceStores NEWxNEW Online shop Illustration Little Thunder Manufacturer Maruishi Jozo Co., Ltd. (Okazaki City, Aichi Prefecture) Planning <Japan x Hong Kong Joint Project>
Japan NEW × NEW Project
Hong Kong MUGIGAWA
Ghost in the Shell× Shochu
SHOCHU_2045 — Shochu of the Future —
Two types of shochu based on the theme of "Shochu of the Future”
Two untested types of shochu, and two creators who pushed for them.
Untested taro shochu and little-known sake lees shochu.
A visual masterpiece drawn by two genius illustrators.
Ilya Kuvshinov Character designer for Ghost in the Shell SAC_2045
omao Mysterious young illustrator who attracts worldwide attention on social media
A stunning visual drawn by two genius illustrators.
Singling out an untested shochu.
A custom-made metallic bottle expressing the future.
Welcome to the unknown SHOCHU.-
SHOCHU_2045 Shochu made from sake lees motoko version
720ml, 25% alcohol by volume
A new-age shochu made with sake lees by a sake brewery. A different dimension of fruity sensation with the potential of rice. Here is the ultimate shochu, mixed with carbonated water.
Ingredients Ginjo sakelees (manufactured in Japan) Sold at NEW × NEW Online Store Illustration Ilya Kuvshinov Manufacturer Tenzan Shuzo Co., Ltd. (Ogi City, Saga Prefecture) Copyright GHOST IN THE SHELL: SAC_2045 
SHOCHU_2045 Shochu made from taro root tachikoma version
720ml, 28% alcohol by volume
In Kuma, Kumamoto, the sacred land of rice shochu, more than 100 years of rice shochu making techniques have paved the way for taro shochu. You can drink it with water or carbonated water. There is a shochu you have never experienced before.
Ingredients Satsuma sweet potato (domestic), rice malt (domestic rice) Sold at NEW × NEW Online Store Illustration omao Manufacturer Tsunematsu Shuzo Honten Co., Ltd. (Taragi-machi, Kuma-gun, Kumamoto Prefecture) Copyright GHOST IN THE SHELL: SAC_2045 
CONTACT
For inquiries about various interviews and releases, please click here.
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In 2020, a novel coronavirus caused chaos in the world. If Black Jack had existed, what words would he have sent to us?
If Pinoko had existed, how would she have amused us?
We want to brighten up the painful days. We want to support our heroes, the medical professionals.
With the full cooperation of Tezuka Productions, this project is filled with dreams.
＊A donation of 5 yen per bottle is sent to a medical professional support group.